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Samsung Business Expo showcases innovations for connected experiences

Samsung recently held its inaugural Business Expo in the Philippines, demonstrating its commitment to driving digital transformation across various industries in the country.

The brand’s first Business Expo, themed “Innovations That Power Solutions,” took place on March 21 at the Marriott Grand Ballroom in Pasay City. The event highlighted Samsung’s technology, which not only enhances homes but also offers seamless integrations tailored for sectors such as education, government, hospitality, manufacturing, and retail.

samsung business expo

Commitment to Nation-Building

Min Su Chu, President of Samsung Electronics Philippines Corporation (SEPCO), emphasized the company’s dedication to supporting the nation-building agenda by strengthening government agencies and business sectors. The expo also aimed to contribute to the country’s growth momentum by providing innovative solutions to businesses.

Delivering Connected Experiences

Samsung’s ecosystem of products is designed to empower enterprises and improve customer experiences, bringing the country closer to an era of connected experiences. The expo showcased how Samsung technology enables businesses to do more efficiently, making lives easier and better.

Insights from Industry Leaders

Industry leaders and experts also shared insights on innovations during the expo. SEPCO President Min Su Chu discussed Samsung’s evolution and future strategic transformations. Keynote speaker Ivan John E. Uy from the Department of Information and Communications Technology (DICT) stressed the importance of innovation for nation-building.

Showcasing Breakthroughs

The expo also featured breakthroughs in mobile technology, AV, digital appliances, air conditioners, and displays. It included discussions on harnessing AI for energy conservation, advanced connectivity through Knox security, and the latest advancements in VXT solutions.

Tailor-Fit Solutions

In addition, Samsung showcased how its technology can address various business needs, such as connected living in condominiums, advanced surveillance in command centers, engaging digital learning experiences in classrooms, and immersive consumer journeys in restaurants.

Ushering in an Era of Connected Experiences

Meanwhile, through cutting-edge technology, Samsung aims to foster business development and nation-building. The Samsung Business Expo also provided insights into how Samsung’s digital business solutions can drive connectivity and innovation across industries.

To learn more about Samsung’s digital business solutions, visit their website at

Ciara Alarcon
Ciara Alarcon
With a Bachelor of Arts in Journalism degree, Ciara started her career in tech, covering local & international events, reviewing the latest gadgets, writing tech lifestyle updates, and more.


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