ASUS Zenfone Zoom unveiled, sports a 3x optical zoom

Aside from the ASUS Zenfone 2, they’ve also announced the ASUS Zenfone Zoom. It’s the newest camera phone from ASUS and it directly competes against the Samsung Galaxy K Zoom and the Lumia 1020 (which is freaking old!). So the ASUS Zenfone Zoom packs a 13-Megapixel f/2.0 camera with a 3x Optical Zoom, OIS, sports a laser autofocus, manual mode and a dual-color LED flash. You might not be amazed with the 3x optical zoom but you’ll be happy to know that this smartphone isn’t that thick. Yep, the smartphone’s thickest point is at 11.95mm only. However, the ASUS Zenfone Zoom doesn’t have an official specification yet and they’re targeting a $399 or PhP17,877 price tag.